mice tourism pdf
The hours indicated for Business Management (BM) and Leadership and People Management (LPM) units include assessment hours.
Develop and Implement Business Strategies (40 hrs), Handle Terminations, Dismissals and Resignations (24 hrs), Administer Purchasing and Receiving Procedures (16 hrs), Manage Contracts with External Suppliers (32 hrs), Establish Human Resource Management Plans (32 hrs), Manage Human Resource in Union Environment (15 hrs), Manage Risk in the Business Unit (40 hrs), Develop Relationships with New Corporate Clients (25 hrs), Develop and Oversee Public Relations Strategies (30 hrs), Develop and Manage Sponsorship Programmes (32 hrs), Identify New Sales and Marketing Opportunities (20 hrs), Manage Relationship with Customers (20 hrs), Respond to a Request for Proposal (10 hrs), Direct Organisational Sales and Marketing Strategies and Business Targets (10 hrs), Manage Site/Outlet and Equipment Maintenance (40 hrs), Manage Front Office/Guest Services Operations (40 hrs), Manage Transportation Operations (16 hrs), Plan and Develop Proposal for Exhibition Events (24 hrs), Plan and Develop Proposal for Special Events (24 hrs), Oversee Management of Volunteers (24 hrs), Describe MICE and Events Industry and its Impact on Economy (16 hrs), Improve Work Practices to Become Environmentally Sustainable (16 hrs), Develop, Implement and Evaluate Communication Management Plan and Activities (16 hrs), Plan and Develop Proposal for Meeting and Convention Events (24 hrs), Manage Meetings and Convention Events (32 hrs), Plan and Develop Proposal for Incentive Travel Event (24 hrs), Develop Crowd Control Plans and Procedures (16 hrs), Drive Service Quality and Customer Satisfaction (16 hrs), Develop and Implement Training Roadmap for Crisis Situations (10 hrs), Develop and Maintain Continuity Strategies, Policies and Guidelines (10 hrs), Research and Analyse Business Opportunities (20 hrs), Manage External Service Providers (20 hrs), Facilitate Attractions Improvements (30 hrs), Prepare Blueprint for Original Attractions Concept (30 hrs), Leverage Technology to Enhance Experience (30 hrs), Plan Experience for Guests with Special Needs (20 hrs), Design and Develop Promotional Campaigns (20 hrs), Manage Amusement and Waterpark Rides (30 hrs), Plan and Develop Animal Training (40 hrs). PLUS trainees must complete at least 5 elective units leading to at least 13 credits.
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Benefits for destinations by MICE tourism well planned agenda in advance large (international) groups bid on by specialized “convention” bureaus process of marketing and bidding is normally conducted well in advance of the actual event, often several years MICE tourism is known for its extensive planning and demanding clientele greater profitability
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